Promote Your School sponsors BookTrust’s Pyjamarama 2024

BLOG 06 MAY 2024

Pyjamarama 2024

Promote your School is a proud sponsor of BookTrust’s Pyjamarama 2024 campaign. This is our third year as a BookTrust partner for the event.

On 17th May 2024, thousands of children all around the country – in schools, nurseries, community groups and at home  – will spend the day reading, enjoying and sharing stories. Children can wear their favourite pyjamas to raise vital funds and encourage reading for pleasure.

Read on to find out more about Pyjamarama, and our role in the campaign.

Pyjamarama 2024

BookTrust’s Pyjamarama is an annual event aimed at all children across the UK.

Taking part in Pyjamarama gives schools, nurseries, libraries, clubs, parents and carers a great way to encourage children to read for pleasure.

By getting involved, children and schools can raise vital funds to help make sure that no child misses out on story time.

Pyjamarama is easy and fun to organise. Children can stay in their pyjamas on 17th May, and bring in £1 to school. This will support BookTrust’s work to get more children reading.

Win an amazing literacy Wall Art project!

Every school that registers for Pyjamarama 2024 will be entered into a random prize draw. And one lucky school will win a bespoke, literacy Wall Art prize.

Literacy Wall Art is a stunning visual learning resource that’s proven to inspire reading for pleasure in children of all ages. Children who read for pleasure are happier and healthier. And they achieve better learning outcomes.

Promote Your School will design, print and install the prize. Transform your school library or create a dedicated reading space anywhere in your school!

How to enter

Register to take part in Pyjamarama 2024 and you’ll automatically be entered into the prize draw.

After 17th May 2024, BookTrust will draw the winning school at random. They will notify the Promote Your School team of the school name and contact person.

Then, we’ll contact the winning school to discuss their prize, explain the process and start work on the design brief.

Once the school has approved their literacy Wall Art design, we’ll print this on premium, industrial grade vinyl. So it will last many years.

Finally, we’ll install the Wall Art project at a time that’s convenient for the school. We always aim to minimise disruption to teaching time on installation day. So we can install out of hours, over weekends and during the holidays if required.

Sir Herbert Leon school wall art

More about literacy Wall Art

There are loads of ways to use literacy Wall Art to inspire reading!

One example; encourage your pupils to suggest their favourite authors and books and we can feature these in your designs.

Or, use calm nature-inspire images to create a relaxing reading space. This is particularly helpful for SEN pupils and those who read to self regulate.

You can even use quotes from classic novels to spark interest and fuel imaginations. Visual learners can use literacy Wall Art to remember the names of books, authors and storylines. This can help with recall at exam times, to promote better outcomes.

We’ll design your literacy Wall Art to appeal to the relevant ages of your pupils. For younger readers, think fairy tales, castles, fairies and unicorns. Older readers will enjoy stirring images from setbooks and classic stories.

We’ll work closely with the winning school to understand your goals for literacy Wall Art. Then, we’ll design a beautiful, bespoke Wall Art project that fits the designated space perfectly.

Register now for Pyjamarama 2024

Register today for Pyjamarama on 17th May 2024 to access all resources that will make your day brilliant!

You’ll have everything you need to plan your Pyjamarama day. This includes activities and special videos recorded by popular authors to use in the classroom and assembly.

You’ll also get a fundraising pack with tips and ideas for raising funds to provide every child with a bedtime story.

Terms and Conditions apply



Biophilic Classrooms at Putney High School

How biophilic Wall Art can foster wellbeing in school

Being able to see pictures of plants and nature can make pupils feel more relaxed and healthier More than ever, schools have an increased focus on children’s mental health and wellbeing.

Get a free on-site consultation

We’ll visit your school to understand your goals, explain our process and provide you with a no-obligation quote.

Or call 020 7404 3400



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